OWN IT!’s first multi-media product is released

Don't Be Alien Book Jacket


Today OWN IT! releases DON’T BE ALIEN – a digital book which weaves together lyrics, music and animation to create a multi-layered way to experience the story within a song, and a song within a book, offering a truly immersive experience.

It’s the story of two people once desperately in love but now distant strangers. One day a chance encounter prompts a montage of memories…

The book also includes a behind the scenes ‘making of’ story which gives readers a fascinating insight into how this animated songbook was created. Features include unpublished sketches, character turnaround boards, ‘storyboard to final film’ videos and insightful commentary from the animator and illustrator, Ewan Green.

Speaking about the multi-media nature of this story, Crystal Mahey-Morgan, Founder of OWN IT! commented

“Defining artistic ideas in terms of them just being a book, a song, a film or anything else is no longer relevant as we’re now able to tell stories across all of these formats simultaneously. Its been extremely exciting working with this talented collective of creatives to bring DON’T BE ALIEN to market in such a new, fluid and immersive way.”

DON’T BE ALIEN began as a song written and composed by Cuba. Soon the lyrics and composition came to be told in multiple ways. A collaborative approach to storytelling from a talented collective of artists including: Ewan Green, Call Me Unique, The Next Room and Cuba means DON’T BE ALIEN has been brought to life across animation, singing, music production and songwriting all of which is woven together in this digital book which offers something a little different.

The Book is available to buy through Apple iBooks and the OWN IT! shop

DON’T BE ALIEN is also available to buy as a stand alone song for those who just want to enjoy it as a listening experience from Apple iTunes and the OWN IT! shop





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